Archive for the ‘web marketing’ Category

Campaign optimisation tips for Christmas

The Christmas downturn also presents a massive opportunity for savvy business to use this time to review their existing campaigns with a more in-depth online marketing audit

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YouTube Video Ads

Recently YouTube has shown the potential to offer multiple response options for advertisers interactive videos using the overlays linked to other videos.

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YouTube animated Ads

Are the idea of animated ads overlaid on YouTube video a push too far?

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Ebay replaced failed dealership model?

General Motors is no longer the leading auto brand within the USA, so a move towards online sales with eBay may show they have nothing to loose?

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Microsoft sells up grilled Razorfish

Razorfish is a very successful digital marketing agencies which in 2008 alone winning over 75 creative awards now part of Publicis Groupe

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